Position Title: Marketing Coordinator
Company: Wild Republic
Employment Type: Full-Time
Location: Twinsburg, Ohio
Shift: 8:30 AM to 5:00 PM, Monday through Friday
We are seeking a Marketing Coordinator to join our team. The Marketing Coordinator will be responsible for assisting with the creation and implementation of all marketing communications for the company consistent with company strategy. The Marketing Coordinator will create sales tools, literature, press releases, brand awareness, and web content. This role will also be responsible for assisting with trade shows and should be able to effectively communicate with individuals at all levels of the company globally.
Qualified candidates should have a bachelor's degree and 1-2 years of relevant experience. Qualified candidates should also have strong communication skills, basic graphic design skills, close attention to detail, and a positive attitude. Photography skills are desired, but not required.
Essential Duties and Responsibilities:
- Marketing Communications
Communicates information regarding tradeshows, showrooms, and other marketing updates globally. Utilizes email, yammer, weekly conference calls, and creates postings for internal office use to ensure sharing of information.
- Graphics Design -marketing communications
Utilizes and leverages collaborative tools and graphic design software, including Photoshop, InDesign, and Publisher, to accomplish marketing communications objectives.
- Marketing Communication Development
Provides hands-on involvement in the implementation, creation and development of sales tools, literature, press releases, brand awareness, and web content. Creates bulletins to communicate key product information and marketing strategies across channels.
- Product Life Cycle
Collaborates with PMC to manage product inflow and closeouts/sunsets to ensure products are maintained over the appropriate timeframe.
- Plush & Toy Trend Analysis
Reviews plush and toy trends to ensure we are up-to-date on price points, future trends, and current/upcoming events to drive product decisions. Communicates trends to other departments, including planning, to ensure forecasting matches trends.
- Budgeting and Cost Awareness
Creates and adheres to realistic budgets in a manner that helps achieve the organization's objectives. Tracks expenses against the budget frequently enough to make adjustments at the optimum time. Cost-conscious and tends to stay within budget.
- Assist Other Departments
Assists other departments as needed and completes other duties as may be assigned to contribute to the efforts of the team.
- Interdepartmental Communication
Partners with cross-functional departments and teams to ensure customer needs are met, issues are resolved promptly, and to contribute to overall success for the business.
- Product Knowledge
Develops strong knowledge of current products and keeps knowledge up-to-date.
Skills and Abilities:
- Communication skills
Strong oral and written communication skills, including ability to use proper grammar and punctuation, to communicate with internal and external customers. Capable of adapting communication style to audience.
- Computer Skills
Strong proficiency in Microsoft office suite, including Microsoft Publisher, as well as Adobe Photoshop and InDesign. Strong capabilities with both Mac and PC.
- Graphic Design skills
Has basic graphic design skills and can contribute to graphic design projects as needed.
- Photography skills
Uses photography skills to contribute to marketing communications, catalogs, and other projects as needed.
Investigates all viable options, along with the potential consequences of each, and then makes timely decisions. Can direct a group through this process and does not hesitate to make difficult decisions.
Demonstrates ownership of responsibilities necessary to achieve desired results and considers additional ways to help the company beyond assigned tasks.
- Analytical Skills
Strong analytical abilities, including the ability to collect and research data, and effectively analyze data to make decisions, while also retaining the ability to be a creative thinker.
- Attention to detail
High attention to detail and accuracy.
Maintains confidentiality of all corporate, personnel, and research matters.
Regular, on-time attendance, including overtime as necessary.
Recognizes opportunities and initiates actions to capitalize on them. Looks for new and productive ways to make an impact. Demonstrates this characteristic when it comes to generating new ideas or processes, capitalizing on new business opportunities, seeking out and taking on increasing responsibility or resolving problems as they occur. Uses sound judgment about when to take action and when to seek guidance or permission.
Gains trust by demonstrating ethics and integrity in actions, maintaining confidentiality, and exercising appropriate discretion and judgment.
- Interpersonal Skills
Strong interpersonal and relationship skills to effectively work with people at all levels in a multicultural environment, including both internal and external customers. Ability to identify the needs of others and handle and manage challenging people effectively.
Ability to build relationships with employees by listening to and considering the opinions of others in choosing a course of action, keeping an open mind, and gaining respect.
Ability to effectively manage multiple competing priorities. Handles multiple assignments and priorities yet still fulfills all commitments. Able to handle high volume and multiple projects simultaneously while maintaining quality and attention to detail. Readily accepts new responsibilities and adapts well to changes in procedures. Gives appropriate priorities to various work demands.
Able to organize and plan tasks out according to the demands of the day.
- Policy Knowledge
Understands and follows company policies and procedures.
- Positive attitude.
Maintains a positive attitude.
- Presentation Skills
Experience presenting in front of internal and external customers from a variety of levels within an organization. Ability to speak in front of large groups and explain new products and features, as well as engage audiences from a consulting perspective to understand their goals and requirements.
Demonstrated ability to prioritize work appropriately and use time efficiently.
Ability to problem solve and think outside the norm in some situations; in order to get the tasks at hand accomplished. Speaks clearly, calmly and persuasively in positive or negative situations.
Balances team and individual responsibilities and contributes to building a positive team spirit. Develops and maintains a strong working relationship with internal and external individuals and groups.
- Time Management
Prioritizes tasks and manages time to ensure that deadlines are met. Plans his or her time and sticks to those plans. Prevents or manages interruptions until the highest priority tasks are accomplished.
Required Education / Experience / Specific Job-related Skills
Years of Experience:
1 to 2 years of related marketing and graphics experience.
Education may count in place of required experience level.
Bachelor's degree in marketing or communication or related field required.
Experience may count in place of required education level.
This position requires frequently sitting, occasionally standing and walking, and occasionally lifting up to 10 pounds. The position also requires manual dexterity and normal or corrected vision to operate a computer in the course of work.
About the Company:
Everyday millions of children around the world are inspired to learn and play through Wild Republic. Founded in 1979 as the family-owned and operated K&M International, Inc., the Wild Republic brand has grown into an internationally-recognized company, distributing nature-inspired stuffed animals and toys throughout the world. Based in Twinsburg, Ohio, Wild Republic has operations globally in Asia, Europe, Africa and North America, with retail distribution in mass, grocery, drug and specialty retailers. And, with over four decades bringing innovative marketing and IT technology service solutions to the tourism channel, Wild Republic is the leading vendor partner with North America’s most prominent Zoos, Museums and Aquarium attractions.
This privately-owned company is committed to nature and conservation, producing the highest quality toys for children, and creating a world filled with compassion, responsibility and understanding. We are committed to serving our customers in a timely and productive manner, which requires that we all work together as a team. To achieve our goals, we are committed to building and maintaining an organization that aligns with our Core Values.
- Express Empathy and Humility toward Others
- Foster Relationships with Honest and Considerate Communications
- Honor Triple Bottom Line: People, Planet, and Profit
- Deliver Excellence with Customer Service
- Accept Responsibility and Authority
- Demonstrate Respect and Cooperation
Wild Republic is an equal opportunity employer. We do not discriminate in hiring or employment against any individual on the basis of race, color, gender, national origin, ancestry, religion, physical or mental disability, age, veteran status, sexual orientation, gender identity or expression, marital status, pregnancy, citizenship, or any other factor protected by anti-discrimination laws. Furthermore, we comply with the laws and regulations set forth in the following EEO is the Law Poster: EEO IS THE LAW
Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. If you require assistance to apply for this job, please contact us at firstname.lastname@example.org.
The preceding job description has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as an exhaustive list of all duties, responsibilities, and qualifications required of employees assigned to this job and other duties and responsibilities may be assigned as determined necessary by management. This job listing is not intended to, and does not, construe either a contract of employment or an offer of such a contract. Offers of employment with Wild Republic are contingent upon successful completion of a pre-employment background check and drug/alcohol screening.